TikTok, once starting out as a hub for dancing and comedic relief, has also become a vertical for fashion, beauty, and talent. Fashion forward creators on the app are now able to share their best styling tips, trends, and cool outfits for everyone to see and admire.
With TikTok creators being invited to fashion weeks, doing campaigns with fashion brands, and gaining millions of views on videos, the app has emerged as a considered factor in the fashion industry in less than two years. Menswear fashion has been more prominent than ever on the app, with TikTok users like @wisdm being featured in Vogue and @futuristix_ attending
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